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PRSA Honors Mason Onofrio Public Relations For Excellence In Developing Strategic Communications Programs For National Clients
Agency receives six Mercury Awards for Bruegger's, United Illuminating, and Bigelow Tea

NEW HAVEN, Conn. (June 13, 2008) – Mason Onofrio Public Relations earned six Mercury Awards at the Public Relations Society of America’s (PRSA) annual award ceremony held at Anthony’s Ocean View Restaurant in New Haven, June 12. The firm received three gold and three silver awards in several categories, including crisis communications and strategic campaigns.

Mason Onofrio received three awards in the strategic campaigns categories; a gold award for “Bruegger’s Leads Fast Casual Sector”, and a silver award for managing Bigelow Tea’s response as being an advertiser on Don Imus’ program following his comments about the Rutgers University women’s basketball team. The firm also was honored with a silver award for the United Iluminating’s “Wait ‘Til 8 Celebration”, which encouraged shifting major electrical usage to after 8 p.m. during the summer to reduce energy consumption during peak demand

In the tactical categories, Mason Onofrio garnered gold awards for “Bruegger’s Chill Out Iced Coffee Event,” and for developing a press kit for client Blue Moon Café. The agency also earned a silver award for a bylined article written on behalf on InsurBanc.

“We are honored to receive six Mercury Awards this year,” said Francis Onofrio, APR, president, Mason Onofrio Public Relations. “These awards reflect the dedication and professionalism of our staff and the strong relationships we have forged with our clients to create strategically sound public relations programs.” Onofrio is also a member of PRSA’s national board of directors.

The Mercury Awards recognize outstanding work in public relations, communications and marketing professions throughout Connecticut and are sponsored by the Connecticut Valley, Southern Connecticut and Westchester/Fairfield Public Relations Society of America chapters.

About Mason Onofrio
Bethany, Conn.-based Mason Onofrio Public Relations provides its clients with strategic communication programs including marketing communication planning, public relations, issues and event management and interactive services. Clients include Beyond Products, Bruegger’s, Kardea Nutrition, The United Illuminating Company, Salsarita’s and InsurBanc. Please visit www.masononofrio.com for more information.